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Bulk, Brand and Niche - Georgian Honey Export Begins to Flow

Rebounding in spite of the pandemic, export markets for Georgian honey are beginning to flow and the volume of honey is growing rapidly. In the first eight months of 2021, 117 tonnes of honey were exported to eleven countries; France, Bulgaria, USA, Canada, Hong Kong, Japan, Kazakhstan, Azerbaijan, UAE, Qatar, and Saudi Arabia. Five times more than the  21.7 tonnes of honey, exported to six countries in 2020.

A major recent development has been the establishment of a contract for wholesale bulk honey between Api Geo Ltd in Samtredia and Naturalim France Miel a large honey company in France. In September, forty-three tonnes of honey was shipped to France. A second order is now being prepared for shipment. Strict testing in France and Germany and a new factory and equipment capable of homogenizing 20t of honey at a time mean that the company is the first in Georgia to able to reliably service such a market.

This is just a start; we hope to export at least 100 tonnes of Georgian honey to France this year. We want to supply from smaller-scale beekeepers which will help them with selling their honey, which has been a problem for years in Georgia.’ - Gia Ioseliani, Founder of Api Geo Ltd.

September was also a fortunate month for Kakhetian Traditional Winemaking (KTW) producers of the Nena Honey brand which includes the first Bio-certified Jara honey in Georgia.  The company has just shipped a second large order of six types of Nena honey to Hong Kong, including chestnut, blossom, alpine, linden, Jara and honey with nuts including Bio Jara honey. Nena Bio Jara honey is also on its way to Doha, Qatar. Overall, since January 2021, the company has increased the volume of honey exported by 110%, compared to 2020, to markets in Canada, USA, Hong Kong, Japan, Azerbaijan and Qatar. 

Bio certification of Jara honey in Ajara is receiving considerable governmental backing.

We are proud that export markets for bio-certified Jara honey are growing and now it is being exported to countries like Japan, the USA, and Canada. We started to support Bio-certification of the Jara Beekeepers Association in 2021 to continue to supply diverse export markets for such a flagship product.’ - Giorgi Surmanidze, Minister of Agriculture of Ajara.  

The Jara Beekeepers Association is consolidating its entry into the Japanese market in partnership with MF Company Ltd. In September they exported honey to be shown at an exhibition in Tokyo in October, after which the next order will be placed.

Japanese consumers are loving Jara honey, some of them told us that it helps them with stomach problems. We believe that this exhibition in Tokyo will open up new opportunities for the Jara Beekeepers Association.’ - William Pratt, Co-founder of MF Company Ltd.  

OTHER NEWS
08/06/2017
Opportunities for Rural Women

Three local women have been employed by the Association for Each Other through Keda municipality Women’s Room. The women will conduct a survey about the people with disabilities in every administrative unit and village of the municipality.  

“The Women’s Room has given me an opportunity to get my own income. It’s temporary, but I think it will be the beginning of my active social life. This experience will give me new skills and become more involved in the local activities, I want to use this chance and make new linkages“. – says Mari Baramidze, one of the employed wom

16/05/2017
New Transhumance Season with new Bio Security Points

The Spring transhumance of the annual movement million heads of livestock has recently started. Georgian Shepherds will benefit from two new Bio Security Points in Dedoplistskaro and Signagi in addition to existing points in Marneuli and Rustavi municipalities. All four BSPs are in full operational mode ready to serve nomadic farmers. EU standard infrastructure, duly equipped specialists hired by the NFA and the special chemicals for treating animals against parasites - are in place to ensure health control of migrated livestock. A special certificate is also issued for farmers proving the livestock was treated against external parasites. 

Two more BSPs in Telavi and Bolnisi municipalities funded by the government of Georgia are now underway and will be finished by the end of 2017.

31/03/2017
Jara Screening

'Jara' has been premiered on 30th of March with great success. More than 400 representatives from the regional and central government, the non-governmental sector, the donor organizations gave standing ovations and applauses to the film makers and artists.

The film is shot in a professional manner. It is astonishing and wild to see. I have no idea how the crew has managed to shoot the bears and wolves. The special tribute should be paid to the composer of the film’s original soundtracks. It should be seen by as many people as possible: melancholy of the season changings, music and just amazing views of the wild nature, never seen in the daily lives’ – Dima Pursanov.

15/03/2017
Premiere of Jara

The promotion of Ajara as a world class ecological hotspot and eco-tourism destination is soon set for a massive boost. Filming on the ALCP facilitated Eco Films production ‘Jara’, a 52 minutes, a half-wildlife, half-human story observational documentary about mountains of one specific region of Republic of Georgia – Ajara, has been completed and the premiere will be held at Amirani Cinema on the 30th of March. The film has brought together various conservation stakeholders World Wildlife Fund GeorgiaCaucasus Nature FundEco Tours Georgia, Environmental Association Psovi, to produce what will be a stunning showcase of the beauty, nature and unique livelihoods of the rural inhabitants of Ajara.

The programme has already worked with EcoTours Ltd on developing Ajara as a destination for rural tourism based on nature and people.  View their promotional video here and visit their website where they offer tailor-made tours to help you unlock the beauty of the region.

15/03/2017
Celebrating Equitable Impact

Equitable Empowerment in Georgia, an event celebrating community responses to equitable local government initiatives empowering women and men in communities of three regions of Georgia, will be held at Hualing Hotel in Tbilisi on the 17th of March, under the patronage of the Gender Equality Council of the Parliament of Georgia.

Please see the event website www.eeg.ge.

Up to 500 delegates - National, Regional and Local Government decision-makers, Women's Rooms managers and villages representatives, civil society and private sector and the women and men of the communities themselves - will present their motivations, methods and achievements. Likeminded people from the worlds of sport, culture, business and entertainment who seek to enrich the lives of women and men and boys and girls in Georgia in their work will speak and share their view about why this matters. Showcase stands from communities, enterprises, private sector, media and civil society will add colour and interest framed by the photographs of the municipal photo competition.

The event has been facilitated through the Alliances Lesser Caucasus Programme funded by the Swiss Agency for Development and Cooperation and implemented by Mercy Corps Georgia.

01/02/2017
The Women's Business Forum

The first Women’s Business Forum was held on the 31st of January, in Batumi, Ajara, the event hosted by the Association of Businesswomen of Ajara (ABWA) of the Ajara Chamber of Commerce and Industry (ACCI) in partnership with the Women’s Rooms municipal service. For the first time in Ajara, 140 representatives of local, regional and central government and private sector have gathered to share their experience and look for business growth opportunities. 

For more information on the event's impression here .

LATEST NEWS
Gold Medal for Georgia
30/08/2022
    The Rural Development Agency (RDA), representing Georgia at the 47th Apimondia Congress 2022 in Istanbul, Turkey, was awarded a Gold Medal for outstanding design of a trade stand in the 36 square meters category. Georgia was selected from among twelve other nominees. This year was distinguished by the strongest ever representation of Georgian beekeeping at the Apimondia Congress. Now it is the third time that Georgia has attended. Eight honey producing and exporting companies exhibited on the winning Georgia stand, showcasing honey, queen bees, and other beekeeping products including cosmetics. The congress proved highly profitable for the Georgian representatives in establishing linkages, potential partnerships and experience sharing with beekeeping associations the Beekeeping Association of Slovenia, the Slovak Beekeepers Association and the Turkey Beekeepers’ Association. The potential for Jara honey to apply for Fairtrade certification was discussed with Fairtrade International representatives. Representatives and judges of the London Honey Awards also visited the Georgian stand. A few Georgian companies have won silver and bronze at the award in 2022. A strong representation to the third London Honey Awards in 2023 by the Georgian Beekeepers Union members will be facilitated by the programme.
Georgian Honey at Apimondia
23/08/2022
    The 47th Apimondia Congress 2022, the most significant event in beekeeping worldwide, will take place from 24th to 28th August in Istanbul, Turkey. For the third time and with the strongest representation to date, the Georgian Beekeepers Union (GBU) and eight member companies will showcase the Georgian honey sector with the full financial sponsorship of the Rural Development Agency (RDA) under the Ministry of Environmental Protection and Agriculture of Georgia (MEPA). The eight honey producing and exporting companies who will exhibit different types of Georgian honey, including, bio Jara honey are: KTW Agro Keda, Rukhi Queen, Geo Natural, Cooperative Racha Natural Products, Api Geo, Tapli Sakhlshi, Cooperative Ska, Ska-Kodala. A short movie on Georgian beekeeping produced for the event will be showing in the Georgian booth. An e-poster presentation in the Beekeeping Economy section in the academic conference side of the Expo entitled A Revival of Georgian Traditional Beekeeping – Jara Beekeeping will be showcased as well.  
Local TV launched in Tsalka
16/06/2022
On June 16th the Journalism Resource Centre celebrated the opening of the first local TV media TOK TV in Tsalka municipality. Three local journalists attended journalism courses on reporting for one month. As Tsalka is a multiethnic municipality the journalists represent Georgian, Azerbaijani and Armenian communities. ‘We will report on the issues that are important in increasing transparency and accountability among the general population and local officials. Reports related to agricultural issues will be one of the main topics for our work. Local people will be engaged in the decision-making around ongoing local development. Especially, this is important after the newly opened tourist attraction in Dashbashi Canyon.’ - Local Journalist Nazi Meshveliani said.
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