A presentation of a new ‘Georgian Milk’ mark was held on the 22nd of January at Hotels & Preference Hualing Tbilisi.
Up to 150 dairy enterprises and representatives of supermarkets, agri markets, sectoral associations and Government Agencies participated in the meeting.
The new ‘Georgian Milk’mark will distinguish dairy products made from natural raw milk. The ‘Georgian Milk’ mark will be found only on dairy products produced from Georgian natural raw milk and which do not contain milk powder and/or any vegetable oils. The purpose of the mark is to promote products made from Georgian natural raw milk, which will help consumers make informed decisions while buying milk and other dairy products. A recent large national consumer survey by the Caucasus Research Resource Centre of urban consumers across Georgia showed that consumers want to be able to buy ‘ecologically clean’ dairy products, meaning clean milk that comes from healthy grass fed cattle and dairy products produced in clean regulated enterprises. The research found that the majority of consumers had difficulty in identifying or being able to buy such products as these products are currently undifferentiated in shops. The ‘Georgian Milk’ mark will therefore solve this problem.
‘We should disseminate information among local consumers about the importance of Georgian milk. The ‘Georgian Milk’ mark will promote natural raw milk products and the Ministry supports this great initiative, which will increase trust and promote quality production’ – Levan Davitashvili, the Minister of Environmental Protection and Agriculture of Georgia.
Eighteen dairy enterprises have already applied to get the mark. All registered and HACCP certified dairies have the right to apply to use the ‘Georgian Milk’ mark if they produce dairy products using natural raw milk that meets the criteria of the mark. These dairies will then be regularly audited by an independent body and transparent results and enterprise data published online on a www.georgianmilk.ge website which will come online at beginning of March. Ultimately this will help enterprises to overcome unfair competition arising from dairy products produced from milk powder.
‘The current dairy market is saturated with the dairy products produced from powdered milk, that are not differentiated. This mark allows consumers to distinguish between dairy products made from raw milk and powdered milk. This is a great initiative and I am sure it will be a huge step forward to promote clean production in the country and help milk supplier farmers.” – Merab Dzirkvadze, Manager of Thisntskaro + ltd dairy enterprise.
A national promotion campaign conducted by GMA international marketing company will be roll out from the end of next month.
The event is supported by the Ministry of Environmental Protection and Agriculture of Georgia and organized by the Swiss Development and Cooperation (SDC) project, the Alliances Caucasus Programme implemented by Mercy Corps Georgia.
For more details please follow the links:
Agenda.ge
Imedis Dila
The Ministry of Environmental Protection and Agriculture of Georgia
Post TV
Maestro TV
Kvira.ge
Livestock transhumance will no longer disturb Tsintskaro Village population in Tetritskaro Municipality. The local Municipal DRR Working Group initiated a new infrastructure project which will solve the problems related to the seasonal transhumance in this particular village.
From the ISET Economist news (http://www.iset.ge/news/?p=3311)
By Eric Livny
(Summary of a debate hosted by ISET as part of SDC-supported Inclusive Growth Dialog series.)
There are many reasons to love the concept of farmer cooperation (and cooperation more generally). To begin with, there is a great aesthetic value in seeing people coming together, sharing resources and helping each other. After all, instinctive collectivism was the basic condition of human existence from time immemorial. But, there are also powerful economic reasons for farmer cooperation.
The Road – a beautifully shot documentary capturing the reality and dichotomies of the people who use the ancient transhumance route; the lifeline of livestock in Georgia
A Memorandum of Understanding has been signed between the Ministry of Regional Development and Infrastructure (MRDI) and the Swiss Development Cooperation project the Mercy Corps Georgia implemented, Alliances Lesser Caucasus Programme (ALCP) in Kvemo Kartli, The aim of the memorandum is to support the ongoing outreach at local government level of practical implementation of the 2010 Georgian Gender Equality Law which will greatly aid in the general development of rural Georgian municipalities.
From the ISET Economist news (http://www.iset.ge/news/?p=3056)
By Tim Stewart
As Georgia embarks on an ambitious program to develop farmer organizations, it is worth considering both the positive and negative lessons from the experience of similar initiatives, both in Georgia and elsewhere in the developing/transition context. The piece by Tim Stewart, originally published on www.springfieldcentre.com, identifies some of the main reasons for the failure of start-up farmer organizations. The challenge for Georgia is to learn from these mistakes in planning and implementation, and ensure improved coordination among the many cooks involved (the newly created Agency for the Development of Agricultural Cooperatives, the Ministry of Agriculture, international donors, NGOs, and farmer associations).
Publishing the following series of stories is an attempt to highlight the ethnic diversity of Kvemo Kartli. We are going to tell you the stories of five women living in various parts of Kvemo Kartli; these women have different lifestyles and represent different cultures, but they still have a lot in common. This is their history in stories. Stories of work, endurance, taboos, restriction, dignity, honesty and womanhood. You will not see figures and percentages here; this is not a quantitative survey. These are stories that allow us to build on those figures and percentages and enable us to develop profiles of Ajarian, Svan, Azeri, Armenian, Greek and local Georgian women’s lives, to understand their complexities and areas of commonality and to reflect this in our work as a programme.
Kvemo Kartli is one of the most ethnically diverse regions of Georgia. Ethnic diversity has developed over centuries and many contrasts and cultural differences have accumulated in this region; the study and management of these contrasts and differences and the development of models for peaceful cohabitation is not an easy task. Cultural, ethnic and language differences can be seen in every detail of life. Differences are present in rural and urban areas, in highlands and lowlands, in methods of doing business. Our objective in recording these stories was to attempt to create a profile of these women, to listen to them and build the picture of their lives, to understand the effects that culture and ethnic origin have on their lives, to see what opportunities they have and how they use or fail to use these opportunities, if they have them at all.
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