By Helen Bradbury: Team Leader, Alliances Lesser Caucasus Programme
Information matters, it is our currency, the substance, the commodity which keeps our programmes running. We live in an age of information, are afloat on and sometimes drowning in a sea of it. We may check the oracle of google in answer to any question, live feeds, notifications and a torrent of minutiae in a mélange of events of great importance, continually assail us. Once there were spin doctors, now most of us spin daily be it personally or professionally. We are aware of the need to manage information, to have enough of it and of the right kind and most of us are aware too of the need to understand its quality and to know when and what we have is enough or too little.
M4P of course poses challenges in this as in many other aspects of its implementation, but for me the use of information is its heart. M4P is particularly finely calibrated to need high quality information and implementers able to gather, sort and feed it into the programme, implementers who aware of what they are doing, and why they are doing it. Name any stage of the programme process, let’s start with the team. We need practitioners with the right kind of understanding, flexibility and skills to interpret information, to plug it into the strategic framework and intervention planning. We often eschew experienced workers from the field of development with fixed frames of knowledge, for people with less direct experience and fluidity, choosing them for their qualities of perspicacity, ability to adopt, adapt, expand and respond. All stages involve the gathering, processing, articulation and feedback of information; market analysis, market system monitoring, ongoing capacity building, WEE implementation, calibrating interventions and of course M and E, results measurement, measuring systemic change; another entire galaxy of information management on its own. All stages require meticulousness, precision, rigour and common sense in the use of information to produce systemic market change which impacts the men and women of the target group.
The demands for the articulation of this information are multi-faceted and as dissemination channels proliferate so do the needs of those in direct relation to the programmes; donors, consultants, theorists and developers of practice, who must fulfil their own specific functions and feed information into their own burgeoning webs of outreach. Networks, e-groups, email notifications, photographs, film, presentations, numbers, interest stories. Hard numbers for professionals to crunch validity, interest stories and illustration for those we need to care.
Finally to the approach itself, literally. How you come to know something is often as important as what you finally know. M4P, market systems development; has been seen as a challenge to, a critique (I would argue an illumination through comparison) of other methods and methodologies in development. The process of reassessing even unlearning knowledge is not an easy one and is as emotional as it is intellectual. The juncture between those who in some measure know, understand and use the approach and those who do not, is therefore sometimes a tricky one. Perceptions and points of view are influential in the translation of the system. The heart of M4P is simplicity but as in all the best cases, simplicity provides the skeleton and blueprint for processes which as they build can seem like an overwhelming mass of complexity from an external point of view, particularly as no two programmes, externally at least the same. What, who and where are M4P, where does it come from, how do you do it, who does it, where can I find out more?????
Thus we come to two new websites, this one of the ALCP where we have a downloads page dedicated to compiling our own and other information that helps to answer these questions and the M4P Hub that was and the BEAM Exchange that now is. In our disparate, diversified, geographically spread world, an approach developed at the time of an explosion of information dissemination, needs sites like these. To now be able to direct someone to the right kind of information which presents, expounds and solidifies is essential in a growing field. To be able to refer to and interact with a cohesive entity which can provide a universally accepted centre point, platform, resource centre and indeed identity, is heartily welcomed.
The participation of Alliances Lesser Caucasus Programme at DCED Global Seminar was highly appreciated and named within the top 3 seasons of the event by the attended audience. The seminar on the Standards for Results Measurement was hosted by DCED in Bangkok from 14 to 16 March 2016.
Women's economic empowerment, assessing attribution, measuring job creation, and using results information to manage programmes – were the main topics of presentations and discussions featured on the seminar. 130 participants from 38 countries, representing 52 organizations, field programmes and donor agencies gathered for the information exchange, for deepening understanding of DCED standards and for participating in plenary discussions on cutting edge themes.
The full agenda, presentations with relevant links and final summary report are available on the following link: DCED Seminar2016
ALCP photo won in the photo competition on Private Sector Development announced by DCED. Photo is taken in programme financed Wool Collecting Center and it was listed among 5 winners in condition of high competition. Winning photo will be displayed on new DCED website, visited by more than 60,000 unique users per year, and materials printed for high-profile events and publications. It will also be shown at the DCED Global Seminal in Bangkok.
After months of intensive construction work and four and a half years of multi-stakeholder advocacy the first Bio Security Point on the AMR has been opened. By the next transhumance season spring 2016, the country will have proper infrastructure for ensuring systematic health control of the livestock in place.
The event was attended by the Regional Director for Swiss Cooperation Office for the South Caucasus, by the Deputy Minister of Agriculture, the Head of the National Food Agency, the Governor and Gamgebelies of Kvemo Kartli region and the representatives of private and non-governmental sector. The event was widely covered by the national media.
Posted by Helen Bradbury: Team Leader, Alliances Lesser Caucasus Programme


ALCP has been featured on BEAM Exchange. See the story below.
Rural farmers can only grow their income when they have access to the drugs and veterinary services to keep their animals healthy and growing too. Alliances has partnered with a national veterinary inputs supply company to improve access to drugs, information and vet services for poor farmers in rural Georgia. There are strong signs competitors are seeking to replicate the model, which is also scaling up nationally and in neighbouring countries.
The challenge
Over 2 million people in rural Georgia rely on subsistence farming, typically owning less than one hectare of land. SDC has been funding a series of programmes in Southern Georgia since 2008 to improve the livelihoods of livestock farmers.
During initial surveys, Alliances learned that less than 10 per cent of farmers were accessing veterinary drugs or services in their community, in rural vet pharmacies mainly self-stocked from trips to Tbilisi. Others bought drugs when travelling to the capital. In the rural vet pharmacies a limited range of often improperly stored drugs were sold at high prices due to the resultant transaction costs. Local advice was minimal, unavailable or out of date. This had led to a lack of farmer trust in local veterinary products and services and unwillingness to invest.
Suppliers had failed to grasp the market potential of developing rural distribution, lacking both the information and capital to do so. The uncertainty about whether farmers would buy their products meant the perceived risk held suppliers back from making the first move.
Last week, NFA officials met with 19 private sector representatives from dairy and meat sectors in Akhaltsikhe, continuing a series of the meetings held in KK and AJ on new FS&H regulations. Key issues, which could restrict market access, such as form #2 requirements in meat sector and HACCP for dairy sector, were discussed.
The heavy rain and strong wind in Ajara last week saw the DRRWG hotlines have been flooded with calls in Kobuleti, Khelvachauri, Keda, Shuakhevi and Khulo municipalities. From Wednesday morning till Saturday night (November 11th-14th), the Government of Ajara and all five municipalities declared a state of emergency and announced the DRR WG hotline number on Ajara TV and online for the farmers seeking help. Municipal DRR WG members, along with a geologist and a representative from the Road Department, formed emergency response groups in each municipality to immediately respond to calls.





